International, Innovation and Investment in NATA

Greetings from Washington! With Congress still looking for a path forward on a long-term FAA reauthorization and the ongoing controversy surrounding the House Transportation Committee proposal to split the FAA into public and private organizations, it is as important as ever to remain engaged, informed and active in helping your NATA staff communicate directly and effectively with your nation’s lawmakers. Bill Deere provides the latest information as we go to press in his column. Please help us ensure our voice remains strong and consistent. NATA continues to make progress on several other fronts. Here are a few highlights.

NATA’s international presence continues to grow rapidly and Safety 1st products are leading the way. Tim Obitts, our Senior Vice President of Membership and Business Development and Mike France, NATA’s Managing Director of Safety and Training just recently returned from attending EBACE in Geneva, Switzerland. NATA’s presence and the buzz around our industry-leading Safety 1st training programs are driving greatly increased international interest and adoption. By working with the International Business Aviation Council to roll out the International Standard for Business Aircraft Handling (IS-BAH), NATA’s footprint is now rapidly growing abroad. To help showcase this continued growth, the NATA staff recently created an interactive electronic world map on NATA’s website for members to see where Safety 1st and NATA are expanding (www.fbostatus.com or www.groundhandlerstatus.com). Please take a look and see which of your competitors is taking advantage of this world class training. In addition, we can use member assistance in reaching out to those in the industry that are advertising NATA membership and Safety 1st Training, yet are not currently participating as either NATA members or Safety 1st graduates. This creates a potential competitive disadvantage for those continuing to support the expansion and continued improvement of this clearly top shelf training. Please let us know if you are aware of anyone mistakenly advertising their participation so we can follow up with some outreach to clear up any misunderstandings.

This quarter’s Aviation Business Journal features a very interesting article on JetSuite’s foray into scheduled Part 135 operations in the Western U.S. As the major airlines continue to reduce service to smaller markets and regional airlines struggle to fill cockpit seats, this is creating vacuums and for some, opportunities. NATA members are all very entrepreneurial and agile. This is clearly evident by those that successfully navigated the post financial crisis downturn. Member companies like JetSuite continue to look for opportunities to create their own niche and hopefully, success, in the marketplace. Many industry veterans might view these innovative efforts with some degree of skepticism, but let’s face it, the economy, consumers and the competitive landscape are all evolving and NATA’s members are always looking for new paths to ensure success.

Over these last few years, NATA’s voice in Washington has grown stronger; however, the need to ensure general aviation businesses continue as a stronger voice in Washington is greater than ever. As I often like to say, for some, a strong trade association is like insurance—you only need it when you need it. Fortunately for all of us, leaders from around the world recognize that by unifying business leaders around a common purpose, the industry’s destiny is much more controllable as long as the foundation is built upon an active and engaged membership.

As NATA kicks off the second annual Aviation Business Conference in Washington, please recommit to attending and supporting the unique opportunity this member-driven conference presents. The ability to speak directly with the TSA Administrator or the FAA’s top regulator or key Congressmen and Senators or to network with colleagues to generate new business opportunities are great reasons to attend this event. Take advantage of the convenience meetings such as this provide to foster multiple parts of your businesses’ growth strategy. The Aviation Business Conference is sure to provide many opportunities and attending helps support NATA’s efforts in Washington.

Please lend your support and plan to spend some time with NATA’s staff while attending any of our events. They all do a great job of helping tell the story of aviation businesses growing, innovating and investing in the economy, both here and around the world.

Republished from Q2 2016 Aviation Business Journal

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